Strategic Advisor for The Next Big Thing in Healthcare
I advise healthcare companies, startups, agencies, and founders on how to communicate with patients in ways that are accurate, responsible, and trusted.
I’ve spent over a decade working in patient advocacy and healthcare influencer strategy. I’ve matched and managed patient and HCP creators for more than 150 healthcare brands, negotiated contracts, guided messaging before public launches, and helped companies understand how their words will land with real people living with disease. I am also a patient with long-term experience navigating the healthcare system and building trust across multiple platforms.
If you are building something for patients, speaking to patients, or marketing to patients, I help you think through what you are saying, who is saying it, and how it will be received.
Below are the three primary ways I work with companies.
1. Launch & Engagement Support
If you are preparing to launch a product, campaign, or public message, I review your materials and help refine positioning, language, and tone before they go live. During launch windows, I advise on engagement strategy and response frameworks. After launch, I help assess sentiment and adjust messaging where needed.
Learn more about Launch & Engagement Support →
2. Patient Trust Audit
If you want to understand how your messaging, visuals, AI positioning, or public narrative may be perceived by patients before visibility increases, I conduct a structured review and provide clear feedback on strengths, risks, and alignment gaps.
Learn more about the Patient Trust Audit →
3. Influencer & Community Direction
If you are exploring partnerships with patient or HCP creators, I advise on identifying the right people, structuring long-term relationships, navigating negotiations, and reducing reputational risk. I help companies move from transactional influencer use to thoughtful community strategy.
Learn more about Influencer & Community Direction →
More Than A Decade of Dedication to Patient Advocacy
- 15+ years in patient advocacy & healthcare marketing
- 170K+ engaged followers across TikTok, Instagram, and YouTube
- 150+ pharmaceutical brands supported
- 10M+ organic views on patient education content
- Featured in national media and major health platforms
I bridge authenticity and compliance — without sacrificing either.
Through my work as a senior agency director within top influencer marketing firms, I have had the privilege of recruiting patient and HCP influencers for many major pharmaceutical campaigns. Including:
Let’s Build Something Patients Actually Trust.
I work with established brands and early-stage companies alike — because patient trust isn’t reserved for companies with large budgets.
To view rates and packages or inquire about availability:
📧 IlanaWrites@gmail.com
🌐 www.ilanajacqueline.com
Or send a direct message on LinkedIn.